Pinterest + Ikea (Cannes Festival Entry)
After the project was finished, the sales team provided this case study video to the client. IKEA was so happy with the project they decided
to enter the project into Cannes Festival.
Pinterest + AHS (Cannes Entry)
After being challenged to think outside the standard barriers and "breaking the rules" on Pinterest with first in class Pins, the sales team decide this was a perfect opportunity to enter Cannes Festival to highlight the wins for the client. Working with the Creative Strategist on the project, we pulled together all of the assets from the project and put together an entry that stayed true to AHS (American Horror Story) story line.
Creative Best Practices
I worked with a team to build a Creative Best Practices video to help streamline training advertisers on how to build for Pinterest.
World Mental Health day
The Pinside Out team was formed internally by an amazing group of employees that saw a growing need for mental health support during the pandemic. They wanted to bring awareness to Mental Health Day and worked to place ads on Pinterest leading up to the day.
introduction of "Pinside out" company wide
Pinside Out is an internal support group for employees at Pinterest. After working hard to be acknowledged company wide, they wanted to make a video to introduce themselves and welcome others.
CPG
The CPG team, both Sales and Creative Strategy, wanted to highlight their accomplishments from the last year. They didn't know exactly what they wanted but they wanted to show a little of everyone's work across the team. This was to celebrate what they had done and get excited for the next year.
Creative Strategy Sizzle Reel
Creative Strategy is a driving force at Pinterest. As creative as the people there are, they don't always get the opportunity to see each other's work. This reel pulled from projects across the the team to highlight some of the big wins.